Terms of Service

1. Acceptance

By creating an account or using Sendie (the "Service"), you agree to these Terms of Service ("Terms") and our Privacy Policy. If you are using Sendie on behalf of an organization, you represent that you have authority to bind that organization to these Terms.

If you do not agree, do not use the Service.

2. Your account

• You must be at least 16 years old to create an account.
• You are responsible for maintaining the confidentiality of your login credentials and for all activity under your account.
• You must provide accurate information when registering and keep it current.
• Notify us immediately at security@sendie.ai if you suspect unauthorized access.

3. Acceptable use

Sendie is a tool for legitimate business outreach. You are responsible for the content of every message you send and for complying with all applicable laws — including CAN-SPAM (US), GDPR & PECR (EU/UK), CASL (Canada), and the equivalent in your recipient's jurisdiction. The high-level rules are summarized below; the full operational detail — including prohibited list sources, high-risk industry list, sending hygiene thresholds, and enforcement procedures — lives in the separate Acceptable Use Policy, which forms part of these Terms.

You must

• Send only to recipients you have a legitimate business reason to contact.
• Include a clear, working unsubscribe mechanism in commercial email where required by law.
• Use a truthful "From" name, subject line, and reply-to address.
• Honor unsubscribe requests promptly (within 10 business days at most).
• Maintain accurate suppression lists and respect them.

You must not

• Send unsolicited bulk email to purchased, scraped, or otherwise harvested lists where prohibited by law.
• Upload, import, or send to contact data obtained in violation of any third party's terms of service, intellectual property rights, or applicable data-protection law. This includes — without limitation — contact lists exported, scraped, or otherwise extracted from B2B data providers such as Apollo, ZoomInfo, Cognism, Lusha, RocketReach, LinkedIn Sales Navigator, or any similar platform, in breach of their terms.
• Send messages that are illegal, defamatory, fraudulent, deceptive, harassing, or that infringe intellectual property.
• Distribute malware, phishing content, or links to malicious sites.
• Impersonate any person or organization, or misrepresent your affiliation.
• Attempt to bypass any technical limit, rate limit, or security measure of the Service.
• Use the Service to send transactional email for high-risk industries (e.g., adult content, gambling, controlled substances) without prior written permission.
• Reverse engineer, decompile, or attempt to extract the source code of the Service.

Your representations and warranties about contact data

Every time you upload, import, paste, or otherwise submit contact data to Sendie, and every time you send a message through the Service, you represent and warrant to us that:

• Lawful basis. You have a lawful basis to process and contact each recipient under every applicable law, including (without limitation) GDPR, the UK GDPR, CAN-SPAM, CASL, CCPA/CPRA, and the law of the recipient's jurisdiction. For B2B contacts in the EU/UK this means you can articulate the legitimate-interest balancing test for that contact; for B2C contacts it means you have valid consent.
• Lawful source. You obtained the data lawfully and not in violation of any third party's terms of service, contract, intellectual-property rights, or database rights. Data exported from a third-party platform in breach of that platform's terms is not lawfully sourced for purposes of this Agreement.
• No notice of objection. You have not been notified — by any contact, regulator, or data-protection authority — that the individual has objected to commercial processing or contact, and you maintain processes to honor opt-out and right-to-erasure requests promptly.
• Accuracy of representations. The "From" name, subject line, body content, and reply-to address of every message are accurate and not deceptive.
• Honor of suppression. Once a recipient unsubscribes, marks your message as spam, or asks to be removed, you will not re-contact them via the Service.

These representations are made by you, to us. We rely on them when we accept your data and route your messages, and a breach of any of them is a material breach of these Terms. You acknowledge that Sendie has no practical ability to verify the provenance of contact data you submit and is entitled to rely on your representations as a matter of contract.

Indemnification for compliance failures

You agree to indemnify, defend, and hold harmless Sendie and its officers, directors, employees, and agents from and against any and all third-party claims, losses, damages, fines, regulatory actions, settlements, and reasonable attorneys' fees arising out of or related to: (a) any breach by you of the representations and warranties in the preceding subsection; (b) the content of messages you send through the Service; (c) any claim by a third-party data provider that contact data you uploaded was obtained in breach of that provider's terms; or (d) any claim by a recipient or regulator that your processing of their personal data lacked a lawful basis. This obligation survives termination of these Terms.

We may suspend or terminate accounts that violate this section, and we may report violations to relevant authorities or ISPs. We may also automatically pause sending on accounts that hit elevated bounce or complaint thresholds as a deliverability and abuse-prevention measure.

4. SMTP & sending

Sendie sends mail through SMTP servers you configure. We do not provide email delivery infrastructure of our own by default.

• You are responsible for the reputation, deliverability, and compliance of any SMTP provider you connect.
• Your SMTP provider's own terms of service apply in addition to ours.
• Sending limits, throttling, and any bounce/complaint behavior are governed by your provider, not us.
• If your provider suspends you, we cannot restore your sending capability — you must resolve that directly with them.

5. Subscription, credits & payment

Paid plans are billed in advance on a monthly or annual basis through Stripe. Plan features, monthly credit allotments, and prices are described on our pricing page and may change with reasonable notice.

• All fees are non-refundable except where required by law or expressly stated otherwise.
• You may cancel at any time; cancellation takes effect at the end of the current billing period. Unused credits from a paid plan do not roll over after cancellation.
• We may change pricing for renewals with at least 30 days' notice.
• Free-tier accounts receive a monthly credit refresh. Free credits do not roll over month-to-month.
• One-time credit packs (top-ups) never expire and stack with monthly allotments.
• Annual plans are discounted ~20% vs. monthly; paying annually commits you to the full year.

6. How credits are spent

Most actions in the Service cost credits. Costs are stable but may be adjusted with notice:

• Email reveal: 1 credit per address. Cached free per user after the first reveal.
• Phone reveal: 5 credits per number. Cached free per user after the first reveal.
• Email verification: 1 credit per 10 email addresses. Cached results are reused free across users — we don't re-pay our verification provider for an address we've already checked (see "Cross-user caching" below).
• AI spam check: 1 credit per analysis. Cached for 1 hour on identical content.
• AI Standard subject: 1 credit. AI Best quality subject: 3 credits.
• AI Standard body: 2 credits. AI Best quality body: 5 credits.
• AI per-row personalisation: 1 credit per row Standard, 2 credits per row Best. Cross-row caching by recipient signature — identical rows in a CSV don't re-bill.
• AI Smart search: 1 credit per parse.
• Free Best-quality trial: Every new account gets 5 free Best-quality AI generations across subject + body before normal pricing applies.

Failed AI calls (server error, malformed response) refund automatically. Insufficient credit balances surface an unblocking modal pointing you to plans and top-up packs.

7. Lead submission & contribution rewards

You may contribute prospect data to our community database via the Submit Lead flow. Approved contributions earn you credits according to the rules below. These rules exist so the reward economy stays sustainable and so users cannot be paid twice for the same data point.

First-contributor wins

We pay the first contributor of each record. If a record (identified by its email address) is already in our central database, your submission of the same record is rejected and does not earn rewards — we already paid the original contributor for it. If a record is in our review queue and you add new data fields, you earn a smaller enrichment bonus proportional to the value of what you added.

Approval rewards (per row, when admin approves)

• Base: 1 credit per approved lead.
• +1 credit if the email is verified status.
• +2 credits if a valid phone number is included.
• Source multipliers apply: self-researched ×1.5, LinkedIn / public profiles ×1.0, other tools (Apollo / Hunter export) ×0.5, scraped or purchased lists ×0.3.

Verify-kickback (granted on submit, not approval)

Emails you previously verified through our Verify pane earn back the cost of verifying them: 1 credit per 10 verified-email submissions, matching the rate at which the Verify pane charges (10 verifications per credit). Granted whether or not the lead is approved. A partial accrual buffer carries the remainder across submissions, so small batches don't lose their fractional value — submit 7 verified rows today, 3 tomorrow, and you bank the credit on the second submission.

Enrichment bonus (duplicate-in-pending case)

If your submission matches a lead already in our review queue but you add new fields the existing row was missing, we merge your data into the pending row and grant a partial bonus:

• 1 new field added → 0.2 credits.
• 2–3 new fields added → 0.4 credits.
• 4+ new fields added → 0.6 credits.
• Phone number specifically → +0.5 credits bonus.
• Cap: the enrichment bonus per record never exceeds the original submitter's full kickback, so the same data point can never be paid for twice in total.

Anti-farming controls

• Daily submission limits: we may impose daily limits on the number of leads you can submit, adjusted at our discretion to manage abuse and keep the reward economy sustainable. Current limits (if any) are surfaced in the Submit-Lead UI before you submit.
• Gmail alias normalisation: jane+anything@gmail.com is treated as jane@gmail.com for deduplication. You cannot bypass uniqueness with plus-suffix variants.
• Auto-reject for dead emails: submissions whose email fails verification (bounced) are automatically rejected with no kickback.
• Per-row reward cap: we will not pay more than the original contribution's full kickback value, no matter how the row is enriched later.
• Quality moderation: we may downgrade or revoke kickbacks if a user's lead-quality rate falls below acceptable thresholds (≥30% rejection rate over 50+ submissions).
• Mis-labeled source: users found mis-labeling source (e.g. submitting scraped lists as "self-researched") may forfeit kickback privileges for a period.

8. Contribution of uploaded contact data (opt-in)

Separate from the Submit Lead flow described in section 7, you may choose to contribute the broader contact data you upload to Sendie — for example, CSV uploads to the Verify pane, lists you build from verified addresses, and contacts you save to sequences — to Sendie's enrichment database. This is governed by an explicit contribution toggle in your account settings, and the default is off.

License you grant when you opt in

If, and only if, you enable the contribution toggle, you grant Sendie a non-exclusive, worldwide, royalty-free license to copy, store, deduplicate against existing records, and disclose to other Sendie users (as enrichment results) the contact data points you upload while the toggle is enabled. Examples of contact data points include email address, name, job title, company name, company domain, and similar publicly-oriented B2B fields you've added to a record. The license is limited to operating and improving Sendie's enrichment, verification, and search features.

What contribution does include (and does not)

The block list is intentionally treated as three separate categories — only one of which flows under the contribution toggle:

• Bounces — MAY be contributed (under the toggle). Block-list entries that were automatically added because the mail server rejected the address are objective deliverability facts. When contribution is on, these records may be added to Sendie's enrichment database so other users can avoid wasting verifications on the same dead address. This is similar to, and complements, the cross-user verification cache described in section 9.
• Unsubscribes — NEVER contributed. An unsubscribe is a person's "I don't want to hear from you," narrowly scoped to the original sender. Promoting that to a global blacklist would be worse for the prospect (the record would prevent legitimate later outreach from any sender), and would create surveillance-style cross-user signals that we deliberately exclude. Other contact-data platforms exclude these for the same reasons.
• Manual blocks — NEVER contributed. Domains and addresses you blocked by hand (competitors, blocked industries, individual addresses you don't want to email) reveal strategic business decisions and stay scoped to your account.

Other categories that are NEVER contributed regardless of the toggle:

• Campaign content. Subject lines, email bodies, templates, and AI prompts you write are never contributed.
• SMTP credentials, billing data, send logs, and account preferences. Never contributed.
• Attribution to you. Records surfaced to other users via enrichment do not identify you as the contributor.

Turning contribution on or off

• The toggle is off by default. Turning it on is an affirmative action you take; we will not flip it on as part of an unrelated update.
• You may turn the toggle off at any time. Turning it off stops further contributions immediately.
• Records you contributed while the toggle was on remain in the enrichment database after you turn it off, subject to the removal mechanism below. This is necessary because other users may have queried and relied on those records.
• You may request removal of specific records you previously contributed, or of all of your historical contributions, by contacting privacy@sendie.ai. We will action verified requests within 30 days.

Your representations

When you enable contribution, you represent that (a) you have a lawful basis to share each contributed contact's data with us under applicable data-protection law in your jurisdiction (for example, business-purpose processing under GDPR Article 6(1)(f) for B2B contacts in the EU/UK, or applicable consent or other authorisation elsewhere), (b) you have not been notified that any contributed individual has objected to such processing, and (c) the data was obtained lawfully and not in violation of any third-party agreement.

Sendie honours subject-access, correction, and erasure requests from the individuals in our enrichment database regardless of who contributed the record. See the Privacy Policy for details.

Compensation

Unless we say otherwise in the product (for example, the per-row credit rewards described in section 7), contribution is uncompensated. We may, at our discretion, offer credit grants, plan upgrades, or other incentives tied to contribution, but we are not obligated to do so.

Relationship to the Submit Lead flow

The Submit Lead flow (section 7) is a separate, per-record contribution mechanism with its own approval and reward rules. You can use either, both, or neither.

9. Email verification & cross-user caching

When you verify an email through the Verify pane, the result is stored in two layers:

• Your personal cache (plaintext, scoped to your account): records that you have already paid to verify the address, so re-verification of the same address is free for you.
• Global verification index (cryptographically hashed, shared across users): records the verification result keyed by an irreversible SHA-256 hash of the email address. This lets us serve results without re-paying our verification provider when another user later asks about the same address.

You are charged 1 credit per 10 email addresses you verify, whether the answer comes from our cache or from a fresh verification call. You are paying for the answer, not the underlying API call. This is the same model Apollo, Hunter, and ZoomInfo operate under.

Privacy: the global index is stored as one-way hashes only. Your contact list is not visible to other users, and other users' contact lists are not visible to you. Verification results are refreshed on demand (lazy 90-day TTL) and may be purged on request via the contact methods in our Privacy Policy.

10. Sub-processors

To deliver the Service we rely on a small number of sub-processors (third-party vendors that process data on our behalf — for example, email verification, profile enrichment, AI text generation, and payment processing). Email addresses you verify, lookup, or send through Sendie may be transmitted to these sub-processors strictly for the purposes of providing the Service to you.

Our current sub-processor list is maintained separately and available on request. Each sub-processor operates under its own terms and a data-processing agreement with us that includes the security and privacy commitments required by GDPR Art. 28 / equivalent law.

By using the Service you authorise us to share the data described above with our sub-processors for the purposes of providing the Service.

11. Termination

You can delete your account at any time from the app or by contacting us. We may suspend or terminate accounts that violate these Terms, fail to pay, or that pose a security risk to the Service or other users.

On termination, your access to the Service ends and your data is deleted in accordance with our Privacy Policy. We will give you reasonable opportunity to export your data unless we believe it is being used for unlawful activity.

12. Intellectual property

Sendie (the software, design, brand, and documentation) is owned by us. You receive a limited, non-exclusive, non-transferable right to use it under these Terms. You retain ownership of the content you upload, including contact lists and email content.

You grant us a limited license to process your content solely to provide the Service.

13. Disclaimers

THE SERVICE IS PROVIDED "AS IS" AND "AS AVAILABLE." TO THE MAXIMUM EXTENT PERMITTED BY LAW, WE DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT.

We do not warrant that the Service will be uninterrupted, secure, or free of errors, or that any specific email will be delivered or marked as not-spam.

14. Limitation of liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, OUR TOTAL LIABILITY FOR ANY CLAIM ARISING OUT OF OR RELATING TO THESE TERMS OR THE SERVICE IS LIMITED TO THE GREATER OF (A) THE AMOUNT YOU PAID US IN THE 12 MONTHS PRECEDING THE CLAIM OR (B) USD $100.

WE ARE NOT LIABLE FOR INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES; LOST PROFITS; LOST DATA; OR LOST GOODWILL — EVEN IF WE WERE ADVISED OF THE POSSIBILITY.

15. Indemnification

You agree to defend, indemnify, and hold us harmless from any claims, damages, or expenses (including reasonable attorneys' fees) arising from (a) your use of the Service, (b) your violation of these Terms, (c) your content, or (d) your violation of any law or third-party right.

16. Governing law

These Terms are governed by the laws of the jurisdiction in which Sendie is incorporated, without regard to conflict-of-laws principles. Any dispute will be resolved in the courts of that jurisdiction, except where applicable consumer-protection law requires otherwise.

17. Changes to these Terms

We may update these Terms from time to time. When we make material changes, we will notify active customers by email and update the "Last updated" date at the top. Continued use after a change constitutes acceptance.

18. Contact